Vartika
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VARTIKA JAISWAL
Skilled at fostering strong, trust-based relationships with clients, teams, and partners.
Adept at uncovering insights through thorough research and data-driven analysis.
Combine big-picture strategy with fresh, creative ideas to solve complex problems.
tackling Youth Violence
A youth-led campaign repositioning Toronto Police as allies—using bold storytelling, career fairs, and workshops to empower at-risk youth and promote growth over enforcement.
Thrift Box
A program that delivers curated thrifted clothing straight to your doorstep—combining convenience with sustainable style.
Harold X
A campaign establishing Harold as the modern formalwear brand for life’s milestones—highlighting timeless craftsmanship through OOH ads, window displays, and a curated lookbook.
Zara
Repositioned Zara as a more size-inclusive, diverse brand through consumer-driven insights—focusing on inclusive marketing, diverse influencers, and improved size visibility to enhance perception and experience.
Adobe Express Deck
A campaign positioning Adobe Express as the go-to design tool—challenging Canva Pro by highlighting its accessibility, professional quality, and Adobe’s trusted brand authority to drive everyday use.